Renewability bases its business model in the field of energy innovation, providing companies a new model for the supply of electricity from renewable sources. Together with The Brand Shop, it has therefore developed a video presentation of the company, combining clips and onscreen text in an emotional mix portraying the profile of a young, innovative company launched towards the future of renewable energy. Given the strong visual impact of the montage, the video was initially used for an internal convention and was then extended to the customer’s B2B presentations.