Descrizione Progetto
LEASYS
e-store campaign
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Leasys introduces its new e-store, empowering customers to complete every step of the long-term rental process entirely online. This marks a small yet meaningful revolution in convenience, speed, and practicality-redefining the concept of long-term rental and unlocking new possibilities.
POST
The launch campaign targets individuals, entrepreneurs, and small businesses through carefully selected digital and social channels, delivering a clear and impactful message about this innovation. The strategy aligns with Leasys’ core values while ensuring adaptability across the European markets where the brand operates. With this shift, the home becomes the new retail space, and the web replaces the traditional dealership-signaling a new era for Leasys. The transformation from the digital to the physical world is represented by the “portal,” a dual symbol of the digital touchpoint and a gateway to a new reality.
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